Reaching the Epiphany Moment, Video Makes Water Crisis Clear
Can irony help explain the global fresh water crisis? no reason, a Circle of Blue video, describes in surprising images and unlikely pacing the roles water and water scarcity play in the global economy. It debuted at the World Economic Forum’s annual meeting in Davos, Switzerland and was shown as United Nations Secretary General Ban Ki-Moon introduced the WEF’s water sessions.
“We took a different approach to illuminating the topic,” said Eric Daigh, the film’s producer. “In the video we step sideways and do something that connects with people in new ways. We all know how many people lack access to safe fresh water. We all know how many die each year from dirty water. But we need to have the epiphany moment, to grasp the interaction between water and agriculture, the economy, culture and conflict.”
See the Circle of Blue Video